Make Scents is an emerging brand creating playful, design-forward air fresheners.

The goal of this campaign was to create a set of images that elevated a simple product through storytelling and environment. Using vintage vehicles, natural light, and lifestyle moments, the campaign places the product into scenes that feel nostalgic, fun, and distinctly Southern California.

Shot over three separate days, the project combined still photography and short-form video to give the brand a versatile set of campaign assets for web and social.